MavenSocial | Pinstripe Pumps

August 22, 2012 · by Pinstripe Pumps

London 2012 became known as the “social media Olympics” because of the over-sharing on social media platforms such as Facebook and Twitter. Many people (including myself) got most of their Olympic news from online – forget television!

MavenSocial

If social media wasn’t a global phenomenon before, it can now successfully add that to its credentials. The London 2012 Olympics are now more than halfway through and for a games that was widely heralded as the “world’s first social games”, it has definitely not disappointed.

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MavenSocial’s Social Media Minute Launches!

August 17, 2012 · by Pinstripe Pumps

I know that I’ve been sharing a lot about MavenSocial (the company I work for) lately, but it’s because soooo much has been going on!

This past week we initiated MavenSocial’s “Social Media Minute”. It’s a place where you can get a quick fix on what is going on in the social media marketing industry.

MavenSocial’s Social Media Minute Launches this past week!

by Brienne Torley is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 Canada License.

What is a Social Media Influencer?

August 14, 2012 · by Pinstripe Pumps

Recently, the company I work for, MavenSocial, released a video asking What is a social media influencer? I made a little cameo as the voice of the company, but many of the answers we received were right on the mark and very perceptive!

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The New Face of Marketing: Social CRM

August 13, 2012 · by Pinstripe Pumps

In my last post, I wrote about the “other” form of CRM – Cause Related Marketing, but I thought that it would be beneficial to explain what the other “CRM” – customer relationship management is.

Most marketers will already be aware of what a customer relationship management, or CRM consists of, but there has been a revolution in the industry as social media becomes the main vehicle through which brands communicate with their consumers.

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How Much is Too Much Freedom of Speech Online?

August 8, 2012 · by Pinstripe Pumps

Have you ever “Liked” a Page on Facebook? Seemed harmless enough, right? Have you ever thought that doing so might get you fired?

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Passion Begets Purpose – Are You Living Out Your Passion & Leading with Purpose?

July 17, 2012 · by Pinstripe Pumps

Identifying your passion and making sure that your career aligns with that passion is extremely important. While most people know what Maslow’s Hierarchy of Needs is, I think it is worth mentioning. Maslow’s Hierarchy of Needs states that one must first meet their physiological needs, safety, long and belonging, esteem, and then self-actualization to be a completely fulfilled person. I believe that identifying one’s passions, and living them out satiates the needs identified in the “esteem” and “self-actualization” categories of Maslow’s Hierarchy of Needs.

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